Elemental: Power of Communication & Media History


This video effectively uses  sound and images to covey the power of communication and how it drives the development of Media both as art and technology. It suggests the elemental power and need to communicate through the metaphor of Classical Four Elements, Earth, Fire, Water and Air..

The use of cuts and animation work with the tempo o of the music and sound to drive the visual narrative of progress and transformation of Mass media technology.  All beautifully executed .

Note that all Mass Media have business interests. What is implied message at the very end of the video ? What are the emotional and historical connections being made at this final moment ?


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s